Having cashed in on its seven-year warranty and exceptional value for money, Kia (along with sister brand Hyundai) is gradually attempting a move upmarket. When it revealed its Sportspace concept, it was clear change was on the horizon.
Not only was the Optima-previewing concept absolutely drop-dead gorgeous (something the Optima has never previously been), it was also shooting brake in shape.
When Kia revealed the new Optima at Geneva 2016, it was no surprise, then, to see an estate (or ‘Sportswagon’ in Kia terminology – SW for short) in the line-up. In fact, the firm says it expects around three quarters of all Optimas sold in the UK will be the wagon.